Maybe I shouldn't be commenting on this yet because I haven't actually seen the ads. But here's what I've gathered just from headlines:Originally Posted by dvdglss
-Gillette comes out with ad saying toxic masculinity is just that, and asks guys to not be awful. I'm guessing nowhere in the ad does it claim that "literally all men are terrible and immediately need to become monks".
-Toxic guys get super offended by it, starting screaming and crying that it's a "war on men" (fuck right off with that shit, losers), and promise to boycott P&G (good luck; go take a look at a list of every brand they own)
-Non-toxic guys applaud Gillette for taking a corporate stance.
Is that about what's happening here?
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