As far as lyrics go, I think David Byrne says it best:
Complexity is not always a sign of greatness in my opinion. Sure, it may show you're a master wordsmith, but if the song as a whole isn't affecting me in some way, then it doesn't matter how fancy your lyrics are."In a certain way, the SOUND of the words, the inflection and the way it's sung and the way it fits the melody, the way the syllables are on the tongue, that has as much meaning as the actual, literal words."